Marketing

How to find the right business model for your start-up?

If you’re starting a business, you need to make sure you have the right business model. The wrong model can doom your business from the start, so it’s important to choose wisely. There are a few things you need to…

Read more

How to work on the SEO of your startup?

If you’re a startup owner, you know the importance of SEO. But what do you need to do to make sure your startup’s SEO is up to par? Check out this article for tips on how to work on the…

Read more

Define your key communication actions in a few key points

In order to define your key communication actions, start by brainstorming a list of points that you want to communicate. Once you have your list, prioritize the points by order of importance. From there, start drafting your key communication points,…

Read more

Star up, how to stand out in marketing?

In today’s business world, standing out in marketing is more important than ever. With so many businesses vying for attention, it’s crucial to find ways to make your company stand out from the crowd. One way to do this is…

Read more

Star up: how can Porter's forces help you?

In business, Porter’s Five Forces is a framework that analyzes the level of competition within an industry and business strategy development. It is a tool that companies use to determine how to increase their profit margins and sustain their competitive…

Read more